Link International

Overview

Link International are known throughout the motorcycle dealer industry as suppliers of some of the world's top brands. Link's product range includes Motul Motorcycle Oil and Maintenance Products, Pirelli Motorcycle Tyres, AGV Helmets, Macna Apparel, Merlin Bike Gear, Nelson-Rigg Luggage, RK Takasago Chains, Arrow Exhausts, Ferodo Brake Pads, Polisport Plastics, plus many more as well as a line of related workshop products.

Link International established their TOTECS eCommerce website in 2009 with the goal of making it super easy for sales reps and dealers to research the extensive product catalogue across the many thousands of motorcycle makes and models.

With a keen passion for ensuring that consumers can follow motorcycle events and the products that go with the make and model of their bikes, Link International implemented a highly engaging and easy to navigate website that directs consumers to dealers.

The make / model search remains a centre piece asset for the industry and consumers alike. Link continue to push new boundaries with a major conversion of their B2B dealer / reps ordering from the fixed layout trade interface to a mobile responsive interface.

Link International have leveraged the full offering of TOTECS features that have delivered huge efficiencies in the business and for the industry at large. This has boosted competitiveness, dealer satisfaction and ensures the company remains a leading player in the motorcycle industry.